PR Lessons Learned Along the Way
Strategies, Tips & Advice for the Higher Ed and Nonprofit Public Relations Professional
Marc C. WhittAuthor
Author
Marc C. Whitt
Biography
About Marc C. Whitt
Marc C. Whitt is an award-winning public-relations professional, bestselling author and student-focused educator with four decades of experience in higher education and nonprofit communications. He serves as director of media and strategic relations at the University of Kentucky and teaches in UK’s College of Communication and Information. His Cherrymoon books—PR Lessons Learned Along the Way, When in Doubt, Make Applesauce! and TAKEAWAYS—focus on ethical practice, relationships, servant leadership and practical communication strategy. In 2026, he serves as president of PRSA’s Thoroughbred Chapter.
Coverage & conversations
Press & Conversations
PR Explored: PR for Nonprofits — Doing More with Less
An interview and transcript introducing TAKEAWAYS and discussing nonprofit communications.
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The Beacon: PR Lessons Learned Along the Way
A book-focused podcast conversation with Marc C. Whitt.
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Meeting Marc C. Whitt
A professional review and author conversation connected to When in Doubt, Make Applesauce!
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2023 Goody Business Book Awards — Finalist
The award organizer identifies When in Doubt, Make Applesauce! as a finalist in Marketing — Communications and PR.
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Marc C. Whitt press archive
The author’s collection of interviews, articles, reviews, and recognition.
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TAKEAWAYS release announcement — The Lane Report
The Lane Report announces TAKEAWAYS and its focus on nonprofit public relations.
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PR After Hours — PR Lessons interview, part 1
Part one of a video conversation about PR Lessons Learned Along the Way.
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PR After Hours — PR Lessons interview, part 2
Part two of a video conversation about PR Lessons Learned Along the Way.
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PR After Hours — Making Applesauce with Marc Whitt
A book-related podcast conversation with Marc C. Whitt.
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Cision Media Coffee — Purpose-Driven PR
A conversation with Marc C. Whitt about higher-education and nonprofit public relations.
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More from this work
Read / Explore
Elsewhere online
Official Profiles
In their words
Marc C. Whitt on working with Cherrymoon
Google Review
“Working with Adam Turner of Cherrymoon Media is the best. From start to finish, he published my two books with complete professionalism. 🍏”
Cherrymoon books
3 books
When in Doubt, Make Applesauce!
Core Habits of the Masterful Public Relations Professional
Marc C. WhittAuthor
TAKEAWAYS
Ideas, Strategies and Encouragement for the Nonprofit Public Relations Professional
Marc C. WhittAuthor
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