Archive Collection · Owned venture
Tastytown
Adam Turner’s bakery venture—and a complete creative world built across recipes, visual identity, digital design, art, food imagery and moving image.
- Chapters
- 5
- Vault objects
- 11
- Type
- Owned venture
Tastytown
The Idea
Tastytown was a bakery venture owned and created by Adam Turner. Its surviving materials bring together original recipes, baked goods, visual identity, food imagery, artwork and video.
Selected artifacts
Tastytown
Identity
Adam Turner created Tastytown’s visual identity and artwork alongside the recipes and products. The surviving marks and illustrations record how the bakery presented itself.
Selected artifacts
Tastytown
Baking & Photography
The preserved gallery records Tastytown’s baked goods, recipe work and original food photography.
Selected artifacts
Tastytown
On the Web
Tastytown also operated online through a Cherrymoon-built website and ecommerce experience.
Tastytown
Moving Image
The TastyCake survives as an original site film from the venture.
Selected artifacts
Repository view
From the Vault
11 preserved objects · 3 beyond this exhibition